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10 Affiliate Marketing Mistakes To Avoid

Presented By: EJ Cooksey | 10/12/2007 03:53:00 PM

Although many people can achieve success with affiliate programs, not everyone will manage to do so. Why? Here are 10 mistakes that can make success in affiliate marketing hard to achieve.

Learning about these mistakes can make the difference between great profits or failure in your affiliate marketing campaigns. Study them and learn how to avoid them.

1. Believing that people will just click on your affiliate links.

Although an affiliate’s job is mainly limited to pre-selling, pre-selling involves more than just displaying your affiliate links. It also means getting people to click on your links by explaining the benefits of the affiliate products, giving favorable recommendations, and providing an offer that will make readers want to check out the product.

2. Believing in organic traffic.

Organic traffic is a myth. You can not expect people to find your site just like that. You will have to make them find it. This can be done through effective SEO techniques and efficient marketing strategies.

3. Believing that you only need one marketing strategy.

Limiting yourself to a single, or even a couple, of marketing tactics will be limiting the number of visitors you could generate for your website. You will need many different marketing tactics in order to get the traffic you will need to succeed.

4. Failing to study your campaign’s performance.

You need to study every area of your marketing strategies...How many visitors are you generating for your website? How many of them are unique visitors? How many are returning visitors? How much time do they spend on your pages? Where are your visitors coming from? Where are they exiting to? These are questions that can be answered by using a visitor tracking software program and can help you improve the performance of your marketing.

5. Failing to find an affiliate program which offers sellable products.

There are some affiliate programs that may offer as much as a 95% commission per sale. But if the products are impossible to sell, you’d never realize the profit the program promises.

6. Failing to find an affiliate program with a proven record of consumer satisfaction.

The credibility of an affiliate product will depend on how people view it. If the affiliate program has established great relationships within its target market, then it has established a brand which is recognizable for its excellent service. You will then have an easier time pre-selling such an affiliate program’s products.

7. Failing to keep up to date with the latest developments in the industry.

You have to constantly update yourself with the newest trends, techniques and news in internet marketing to keep your competitive edge. There will come a time when the marketing knowledge you know will become obsolete, even more so in the field of internet marketing where everything transpires at a rapid pace.

8. Failing to invest in knowledge.

Knowledge evolves also and you will have to evolve with it. You will have to buy noteworthy eBooks, special reports and the likes to continue to learn about the latest tactics to help you succeed in your field.

9. Stopping once a semblance of success is achieved.

Success is not eternal. You have to sustain it. If you leave your business alone once it shows the promise of success, you’re just setting it up for failure.

10. Thinking affiliate marketing is a "get rich quick" scheme.

It is not. You have to invest a certain level of commitment, a lot of time, some financial resources on occasions, and a whole lot of effort if you want to truly realize the many wonderful things that this field does promise.

Affiliate Disclosure

SuperAffiliateHandbookRead the amazing true story of how one woman, with no previous business experience, earned 436,797+ in 2002 and now earns MUCH MORE than that ... just by selling other people's stuff online!

In her down-to-earth, sincere and often humorous style, Rosalind Gardner guides you through the entire process of building an affiliate marketing business on the 'Net.

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