Life is good when you can find tools to help your marketing endeavors. It's even better when you can find quality tools for free. Everyone can use a little help and these tools can save you time, which translates into making more money online. I'm going to tell you which tools I use, many on a daily basis.
RSS reader so you can get notified of new posts on your favorite blogs as soon as they're posted. Having an RSS reader saves you time, because you don't have to try to remember the links to visit the blogs you like, and no more wasting time checking on them only to find they haven't posted anything since you last checked. The one I use is Google Reader. Simply sign up, subscribe to your favorite blogs' feeds, and pick the RSS reader you want.
Google Alerts so you can check up on your online stuff. Google Alerts allows you to see who is publishing your stuff, who is talking about you, and which sites your EzineArticles are being posted on. You can also set it up to show you when something is posted to a site regarding keywords you are targeting. This helps you come up with ideas for content, and allows you to see what is happening online regarding your keyword subject. Go to google.com/alerts and put in the words you want to track.
FTP so you can upload your pdfs, zip files, and web pages to your website. I like to use Filezilla, but there are many free ones out there such as Smart FTP and Trellian FTP. It's a simple matter to go to their websites and hit the download button.
Google Analytics is a great way to track what's going on with your sites. You can see who visited, how long they stayed, where they are from, which pages they looked at, and what keywords they used to find your site. This is information you need to know. Follow the prompts and paste the code on your site where they tell you to.
CamStudio - it's a great way to do video if you can't afford applications like Camtasia. It has fewer features than Camtasia, but the features lacking are more advanced anyway. It does the job and the price can't be beat. Eventually, though, you may want to upgrade to Camtasia or similar.
Google AdWords Keyword Tool is what I use when researching keywords. Finding the best keywords and longtail keywords is the essential search engine optimization strategy. I may not spend a lot of time doing everything SEO, but I do always put serious effort into finding the right keywords.
Trellian Website Builder is a free way to build your website and it's not too hard to figure out. You're likely going to have many websites in your career as an online marketer, so why not learn how to build them yourself fairly quickly? Sometimes you have only a one page squeeze page to put up, go for it instead of waiting for someone else to do it for you.
There you are, some of the free tools that I use to keep my Internet Marketing business humming and that allow me extra time to do what I like to do best - crank out quality products and make money.
"Never part with your dreams. When they're gone, you might still exist, but you cease to live." - unknown
Free Tools For Your Internet Marketing Endeavors
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